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There are many webmasters out there who fear huge amounts of traffic flooding their websites each month. Well, actually, there’s nothing wrong with that as having visitors to your site is very important, but you also need to have a well designed site that will cause them to stay. You can have the most unique products, and you can spend lots of time and money on advertising, but if your visitors don’t stick around all that work is useless. Many webmasters ignore this factor because their focus is on how to reach their target audience instead of focusing on their site’s actual design. If your site looks unprofessional, it may leave a bad impression with your visitors which is exactly what you don’t want. The following are a few web design tips you’ll definitely want to keep in mind.
One of the biggest mistakes webmasters make is not having a fast loading website. People usually won’t wait for a page to load, yet there are a number of sites online with way too long of a load time. To solve this problem, the best web design tip is to use more text and fewer graphics. That’s all there is to it. Having loud graphics/animations might be okay on the eyes but definitely kills the speed of the site when it has to load. That’s why you’ll only want to use graphics if you absolutely have to. If your site takes longer than 10 seconds to load, there’s a good chance you’re losing about half your traffic. You can make sure your site loads faster by checking its performance using a slow connection, and if it’s taking too long just cut down on the graphics. Make sure that your design is uniform on all your website’s pages. If each page is different, your visitors will likely end up confused and unable to locate important information. You can achieve this by using the same type of color schemes on all the pages.
The position of important navigation links should not change from page to page, either. You also need to use the same, readable fonts.
Anymore, there are so many excellent reasons to avoid heavy flash use, or any at all. Flash is resource intensive and takes longer to load, especially on slower connections which a lot of people still have. Fact: search engine spiders cannot read flash – end of story, no SEO, no rankings. If there’s a slow connection, people will not wait because you know how impatient online readers are. Flash was popular a long time ago because it looked cool and it was novel. Impressive and looks good, sure but it still irritates many people. If all you want to do is impress the neighbors – have at it. If your objective is to make money, develop a list, use SEO, then you will just have to say goodbye to flash… sorry.
Following convention makes sense in some areas of web design, as it makes it easier for your visitor to connect with your site. For instance, users are very much used to finding bookmarking buttons, links to RSS feeds, etc all across the web on the majority of the sites.
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